about us

At Who Made IT , we believe that fashion is more than just clothing—it’s a statement, an attitude, and a way of life. Founded in Egypt, our brand is dedicated to redefining streetwear for the youth, blending bold designs, premium quality, and cultural authenticity to create styles that stand out.

Our mission is to revolutionize the fashion scene in Egypt, offering a fresh and unique approach that speaks to the creativity and individuality of young trendsetters aged 15 to 40. We take inspiration from global fashion movements while staying true to our local roots, ensuring every piece reflects a perfect fusion of innovation and identity.

At Who Made IT, we don’t just follow trends—we create them. Welcome to a brand where style meets substance.